Earth Day comes around every April 22, but we should be thinking about the planet year-round—and some beauty brands do just that. “Burt’s Bees believes in connecting people to the beauty, wisdom and power of nature, which means it’s our responsibility as a business to protect the beauty and diversity of nature,” says Paula Alexander, Director of Sustainable Business and Innovation for Burt’s Bees. “After all, we are a part of nature and nature holds many of the solutions to some of our world’s most complex problems. Beyond our philanthropic work such as our Half-Earth Project support, our commitment to nature extends into our ongoing business practices. We’ve been carbon neutral certified since 2015 and land-fill free since 2010. Our responsible sourcing programs focus on key ingredients and communities, such as our Community-Sourced Beeswax in Tanzania and Shea in Burkina Faso.”
Burt’s Bees has spent over a decade supporting honeybee health since the onset of colony collapse disorder and through this work, they’ve impacted over 145,000 acres of pollinator forage. Species extinction rates are currently 1,000 times higher than any point in history, which is why they joined the conservation efforts of the Half-Earth Project. “Bee species worldwide are now under severe threat from habitat loss and climate change,” Alexander says. “This is in the face of an undeniable fact: human and bee health are intrinsically linked to the health of the natural world. Roughly 75% of global food crops benefit from animal pollination. Yet, we know that pollinator populations are declining across both wild species and more managed species, like honeybees, for which US colony losses last winter were 31%, up from 28% the prior winter. With the Half-Earth Project, Burt’s Bees is committing to map 6,000 bee species, which are seen as vital ‘keystone species’ central to the survival of many ecosystems worldwide. Mapping the bees will strategically inform which areas we conserve and how.” Show your support by taking the Half-Earth Pledge.
That isn’t Burt’s Bees’ only ecological effort. On average, their products are 99% natural and over half are 100% natural. They source their ingredients responsibly, tracing, evaluating and monitoring their raw materials. “In 2017, Burt’s Bees began investing in key ingredient sourcing partners to reinforce strong, mutually beneficial partnerships with local communities,” Alexander says. “Through site visits and collaboration, these investments help provide things like access to clean water, women and children’s empowerment, health and safety, and biodiversity.” In addition, Burt’s Bees’ packaging is made with an average of 37% post-consumer recycled content, and people can recycle all of their packaging through their Recycle On Us program with TerraCycle. You can help take part in their biodiversity commitment by wearing the limited edition Earth’s Bees lip balm.
These beauty brands are also giving back for Earth Day:
Kiehl’s Made Better x John Legend Limited Edition Rare Earth Mask, $25, kiehls.com. In honor of Earth Day, Kiehl’s teamed up with John Legend to create a limited edition of their popular Rare Earth Deep Pore Cleansing Masque in a travel-sized jar designed by the celebrity. In the US, 100% of net profits of the special edition mask, up to $25,000, will go to the Earth Day Network (EDN) to support EDN’s Great Global Cleanup, which is taking place in 13 cities across the country on Earth Day. Plus, the product’s packaging is eco-friendly: the label is made with 100% post-consumer recycled materials and the jar is made with 30% post-consumer recycled plastic.
Myro "Do Good Sh*t" Set, $20, mymyro.com. Unisex plant-powered deodorant brand Myro aims to be healthier for your body and the planet. Myro features a reusable and refillable case to cut down on plastic, and each pod is made with 50% less plastic than the leading deodorant companies. The deodorant is made without aluminum, parabens, triclosan, propylene glycol, steareths, phthalates or talc. During the month of April, 100% of proceeds of the Do Good Sh*t sets will benefit 1% for the Planet. The kit includes a refillable deodorant case in moss green (to cut on plastic), one refill pod in woodsy scent Cabin No. 5, a plant power pin, and a reusable travel pouch.
Juice Beauty USDA Organic Treatment Oil, $42, juicebeauty.com. During Month of April, to celebrate Earth Month, Juice Beauty will donate $1 from every sale of their USDA Organic Treatment Oil to the Environmental Working Group (EWG), which advocates for the use of safe ingredients in beauty and personal care products. Juice Beauty is proud of their eco-values year-round. The brand is vegan and cruelty-free, they use wind and solar power manufacturing, their product boxes are made with recycled and sustainably-sourced FSC certified paperboard and printed with vegetable-based inks and sourced in the US. They never use harmful ingredients in their products, and use at least 70% organic ingredients in all of their formulas. They recently purchased a 20-acre sustainable farm in Healdsburg, CA, and are in the process of making it certified organic so they can eventually source ingredients there.
The Body Shop Himalayan Charcoal Purifying Clay Wash, $16, thebodyshop.com. This new foaming face wash features bamboo charcoal from the Himalayas and kaolin clay and Community Trade tea tree oil from Kenya, leaving skin feeling matte and fresh without overdrying. And just like every other product from The Body Shop, it can give back. The Body Shop just joined forced with the National Parks Conservation Association (NPCA) in celebration of Earth Day. Loyalist members of the Love Your Body Club (it’s free to sign up) can earn points for shopping and then donate them to the NPCA.
Esker Firming Body Oil, $40, eskerbeauty.com. Designed to reduce the appearance of cellulite and lift the skin, this firming oil features plant-based oils, including juniper berry to hydrate and firm, as well as macadamia nut oil, rosehip seed and baobab oil to soften skin. In celebration of Earth Day, Esker is donating $2 of each purchase on EskerBeauty.com to Xerces Society, an organization dedicated to preserving pollinators. Bonus: If you spend over $50, they will include a free dry brush and free shipping (use code "BRUSHED4BEES" at checkout until 4/23).
Captain Blankenship Mermaid Sea Salt Hair Spray, $24, captainblankenship.com. Beachy waves are just a spritz away with this texturizing and moisturizing hair spray. It contains Atlantic sea salt for texture, organic aloe vera for moisture and light hold, organic sea kelp extract with vitamins and minerals to nourish the hair and scalp, and geranium and palmarosa organic essential oils for a beachy rose scent. Even better, Captain Blankenship is part of 1% For The Planet, meaning they donate 1% of all profits.
Meow Meow Tweet Lavender Coconut Milk Shampoo Bar, $12, meowmeowtweet.com. The shampoo bar was made for your hair, but you can use it on your entire body—you’ll want to spread the lovely floral fragrance around. Hemp seed oil and coconut milk deliver hydration and nourishment. Since it’s bottle-free, it has a much smaller carbon footprint than your typical shampoo. And, it goes for a good cause, since Meow Meow Tweet supports many organizations with ongoing monthly donations, which have included Earthjustice, The Ocean Cleanup and Farm Sanctuary, to name a few.
Limited Edition Youth To The People Earth Day Cleanser, $54, youthtothepeople.com. Just for Earth Day, Youth To The People’s Superfood Cleanser is available in a luxe size, so you can refill your bottle to cut down on waste. Plus, $1 from every bottle sold will be donated to organizations working to protect the planet. The cleanser is good for your face, too, thanks to the superfoods blend of spinach, kale, green tea, alfalfa, and vitamins C, E and K.
LAVANILA The Healthy Deodorant, Vanilla + Water, $14, LAVANILA.com. For Earth Day 2009, LAVANILA joined the Nature Conservancy's “Plant a Billion Trees” mission, and planted a tree for every order placed on lavanila.com during the month of April. But the healthy deodorant brand realized there was still much more to be done, so they are committed to the program until the Nature Conservancy reaches its goal of 1 billion trees.
Read Again https://www.forbes.com/sites/celiashatzman/2019/04/22/10-beauty-brands-that-are-giving-back-to-the-planet-this-earth-day/Bagikan Berita Ini
0 Response to "10 Beauty Brands That Are Giving Back To The Planet This Earth Day - Forbes"
Post a Comment